Startup co-founder drinks in new experiences, brings tech expertise to water quality – GeekWire

Startup co-founder drinks in new experiences, brings tech expertise to water quality – GeekWire


Aquagenuity co-founder and Chief Operating Officer Chris Jones with his kids. (Photo courtesy of Chris Jones)

Chris Jones‘ family was in the water business, with his dad investing some 30 years in the sector, starting with his own water bottling plant in New Jersey. Jones worked for the company when he was younger, but he didn’t want to make it his life’s work. Instead, he pursued a career in marketing and tech startups.

His attitude recently changed. A woman named Doll Avant was working as CEO of his dad’s current company, Water Transit Solutions, when she became interested in the issue because of the crisis in Flint, Mich. People were anxious about water contamination, and Avant saw the potential for tapping into available data to help inform and educate them. She started investigating customer needs and demand, and developing business plans.

Avant warned Jones that she’d be recruiting him.

“I kind of chuckled. I always supported my dad, but I was never dying to get back into water. It was never a thing I was looking to do,” Jones said. “But what I liked about this business was it’s a tech business and focused on data and has a social impact component to it.”